I have been dehydrated for years metaphorically speaking; I have worked in the technology sector for 8 years. I have flown and driven all over North America several times over, which is pretty standard for most of us in these B2B roles, we fly to client meetings, or conferences, drive endless hours chasing potential leads. In that time, we don’t eat, sleep, or drink properly; our fight and flight mode is maxed out … it’s a truly glamourous lifestyle because not only the physical exhaustion and exposure to who’s knows what and whom when we are sharing common space with everyone; we also miss out on time with our families, with our friends and down time with ourselves.
This was glaringly obvious on a recent trip to Denver. After a 4-day conference I was in the airport going from lunch to my gate when a young attractive girl stopped me in the concourse and asked me if I wanted to try this miracle eye cream … I declined…. she persisted … she won. Once it was applied to one eye she showed me the difference … it was truly amazing! I had one 35-year-old eye and one 21-year-old eye (in hindsight I should’ve insisted on both eyes). After some haggling, I purchased the overpriced cream and caught my flight home.
But on the way home I had to appreciate the genius marketing of that opportunity. Of course that cream was a miracle worker to the dehydrated masses of business travelers headed home, Dehydrated from life on the road… I don’t need a new cream to look 21 again, I need to drink in the good life and stop flying all over hells half acre and enjoy my 30+ acres of heaven.
After 8 years with a great company; I’m ready to start writing a new chapter. This one will be of waking up every morning beside the man I love, breathing the fresh air deep into my lungs, and enjoying a leisurely morning coffee before I begin creating, growing, and nurturing our distillery into a life hydrating venture that I can share with world.